Benefits: Refreshes dull, brassy blonde and grey hair Hair Texture: Coarse, Fine, Medium, Naturally Coiled Curls Philip Kingsley's vegan-friendly blonde and silver shampoo is the perfect hair care shampoo for silver, grey and blonde hair. Expertly formulated with optical brighteners and violet hues, their Pure Blonde/Silver Brightening Daily Shampoo reduces the appearance of discolouration and neutralises brassy tones. It provides reflective shine and a brighter appearance, while Ethylhexylglycerin delivers moisture to the hair. - Specifically formulated for brightening brassy blonde and dull grey hair, Philip Kingsley's Pure Blonde/Silver Brightening Daily Shampoo will brighten and revive. - Dramatically enhances shine and keeps hair glossy - Tones yellow hair without staining - Vegan friendly and cruelty free Unlike other violet and purple shampoos, Philip Kingsley's Pure Blonde/Silver Daily Shampoo does not deposit purple tones or stain the hair. Blonde and silver highlights stay fresh for longer and hair feels softer, shinier and more manageable. It has a calming and soothing lavender scent that is gentle enough for daily use. To use: Apply the Pure Blonde Silver Brightening Daily Shampoo to wet hair and lather well with a gentle kneading of the scalp for 60 seconds. Rinse and repeat, if necessary. Follow up with the appropriate Philip Kingsley Conditioner and Scalp Toner. Philip Kingsley's bottles and tubes are crafted from either sugarcane bioplastic or Post-Consumer Recycled (PCR) plastic. Sugarcane bioplastic is the first plastic ever made from a fully renewable origin, and, even better than this, to make it they actually reduce the world's carbon in the process. PCR plastic reuses single-use plastics (such as drinks bottles and packaging) which would otherwise be disposed of in landfill sites, greatly reducing landfill waste and plastic pollution. It also uses less energy and fossil fuels, protecting the environment from excess pollution, greenhouse gas emissions, and overuse of resources.
