Benefit are an odd company - some of their stuff is amazing and some is...pants. This was the latter for me. I'd heard great things about it for brightening the under eye and covering dark circles (hey, it's even advertised as industrial strength) so I bought a sample before buying the full size. I'm so glad I did as it ended up in the bin. The product was thick, didn't blend well, sat in creases and didn't come anywhere near covering my dark circles. If you actually have blemishes to cover, give this a miss. It's an industrial strength thumbs down from me!
Reviewed on Do 30 Aug. 2018
I am in my late 20's/early 30's with normal, medium tone skin and grey eyes. My hair is light brown, dry with fine texture.
This is a great concealer and really well priced. Easy to apply & coverage is FULL. The problem is that the pot dries out once opened so you literally only have a week or so before the product dries up completely and is ruined... if this prob was sorted, it'd be one of my go to concealers but for only this reason, I've had to turn to other brands.
Reviewed on Fr 23 Feb. 2018
I am in my late 30's/early 40's with dry, fair tone skin and blue eyes. My hair is dark brown, dry with coarse texture.
This definitely did not work for under my eyes as it was too thick. It creased and dried my skin and went patchy. It isn't bad for blemishes though as it covers up the redness.
Reviewed on Mi 18 Okt. 2017
I am in my late 20's/early 30's with acne/problem, fair tone skin and blue eyes. My hair is blonde, dry with fine texture.
Lovely creamy texture great for covering redness and spots. Quite a thick consistency so easy to build coverage, lasts most of the day would recommend.
Reviewed on Mo 14 Aug. 2017
I am in my late 20's/early 30's with dry, brown tone skin and hazel eyes. My hair is red, dry with normal texture.
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I originally bought this for dark circles under my eyes but found even the lightest shade too dark/orange and it sunk into creases very quickly. After buying a different concealer for under my eyes I left this in my makeup bag. Until today when I got a massive, deep, under the skin spot which was very red. This product covered the redness really well although I did have to cover up with a lighter product on top for a better colour match. Therefore a good product for heavy duty concealing although not a good match for my fair skin and in my opinion not worth the price.
Reviewed on Mi 02 Aug. 2017
I am in my late 30's/early 40's with combination, fair tone skin and hazel eyes. My hair is medium brown, combination with coarse texture.
A huge spot popping up the day before a holiday sent me emergency concealer shopping! Boi-ing won as it promised lasting coverage and it really does give that. I wore it while cycling up mountains (big hills!) in pretty hot weather. It stayed put all day despite sweating buckets. I wear shade 2 and I'm a fair/medium complexion. It's great for spots and blemishes but I think it'd be too thick for under eyes.
Reviewed on Fr 09 Juni 2017
I am in my late 30's/early 40's with normal, light tone skin and green eyes. My hair is blonde, normal with fine texture.
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I am fair skinned but use shade 02 for under eye concealing. This would be too orange for me to use elsewhere so I cannot comment on its overall effectiveness. However it is good at hiding my dark circles. But..and this is frustrating..It creases quickly and easily. I have to pat my under eye make up throughout the day to blend it back out. Think I'll try another product next time.
Reviewed on Mi 19 Apr. 2017
I am in my mid 30's with normal, medium tone skin and hazel eyes. My hair is light brown, combination with fine texture.
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I use this to carve out my eyebrows everyday and it's amazing! It's highlighting, amazing coverage and easy to blend. Only fault is that sometimes it can go a little valet but isn't very visible when it does. Would definitely buy again
Reviewed on Mi 29 März 2017
I am in my late teens/early 20's with oily, tanned tone skin and brown eyes. My hair is dark brown, oily with normal texture.
Hides blemishes and uneven skin tone perfectly - cannot fault it for this, however, I get really dark and puffy undereye circles, it covers the dark but sinks into creases - for me this is not a great look.
Reviewed on Mo 27 Feb. 2017
I am in my mid 20's with combination, fair tone skin and green eyes. My hair is blonde, normal with normal texture.
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In the world of complexion enhancers, Benefit's Boi-ing Industrial Strength Concealer (3g) is a real heavy lifter. Fool-proof, fade-proof and fantastically buildable, this creamy formula blends seamlessly into skin and stays put all day long without creasing, making it the ideal veil for dark under-eye circles and persistent blemishes. Its high-strength, skin-blurring coverage secures its spot as a hardworking hero of the concealer world, helping to build the foundations for a smooth and weightless base. Plus, with an array of natural-looking shades to choose from, finding your ideal fit couldn't be easier. The result? It'll bring lacklustre complexions bouncing back to brilliance in a few simple sweeps.
