L'Oreal Unbelieva'Brow Long-Lasting Brow Gel

So I picked this up because I thought it was like a brow tint since it's advertised at being able to last 24hrs. But it's not a tint at all, it is a product that applies like a brow pomade, but with the liquid consistently of a brow gel and sets like one too. £15 for a brow product had me raising my brows since my go to brow pencil was £2.50 and go to brow pomade £5. However I do rather like the product. It comes with a nice thin brow brush with a spoolie on the opposite end. It's best to work in small areas with this product since it is so opaque and dries quickly. The best way is to take the brush and dip in into the product on the wand. I found it was best to start in the arch to tail area of my brow to build up the definition I wanted to achieve and to then take less product as I worked towards the front of the brow. It was easy to flick upwards at the front to create a more natural look and as a whole was quite easy to use. Because you have to keep opening the component and dipping it, it's a bit of a faff. Aside from that the finish was great, my brows set down and I didn't need any extra brow gel which I suppose is the purpose of the product. When cleansing my face and removing my makeup it came off easily which is a plus. The only reason it's a 4* is because the packaging is a nightmare, the component is completely smooth so very difficult to open. We had to wrap the lid and the tube in sellotape just to have something to grip and initially open the product. If it was a matte lid I feel we wouldn't have had that issue.

I bought this in ebony as my hair is dyed a very dark brown. I used an eyeliner brush to apply, only a tiny amount is needed for each brow and I'd advise to apply carefully a little at a time as it sets very quickly and is extremely difficult to remove once set. Application took me around 5 minutes for both brows, it looked great on initial application and did not budge at all throughout the day. After washing my face in the evening my eyebrows still looked as if I'd just applied it. I'm currently on day 3 of wear and I haven't had to touch my eyebrows at all. As for the colour the name ebony suggests black, but it looks more like a very dark brown, which is great for me as it matches my hair perfectly. I highly recommend trying this if you're looking for a brow product that has a quite easy application and lasts days.