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Brioni presents the new cruelty-free and vegan-friendly Eau de Parfum Éclat, meaning “brightness” or “brilliance” in French. Master Perfumer Michel Almairac worked on a short formula with top-tier ingredients, tailored for freshness and brightness, such as juicy grapefruit, precious frankincense, radiant roses and creamy sandalwood. A joyful scent bursting with sustainable materials, Eau de Parfum Éclat is intriguing, luminous and remarkable, a long-lasting Chypre-Citrus-Woody fragrance that marks one's presence with a radiant aura and an unforgettable trail. The top notes evoke dazzling morning light as juicy grapefruit is gently blended with cool pink pepper while the precious frankincense brings a subtle hint of its citrusy, resinous facets. A heart of radiant roses gives an unexpected floral note and is teamed with patchouli for an effortless elegance before giving way to a pure and indulgent dry-down of creamy sandalwood, musk and ambroxan, a sophisticated man-made ingredient that smells of amber, wood and warm skin. The New Caledonian sandalwood, Somali frankincense, Indian Ocean pink peppercorn, Turkish rose and Indonesian patchouli are all sustainably sourced and the alcohol used is also natural, vegan and manufactured in France from agricultural ingredients such as beetroot and wheat. Made in Italy by Bormioli Luigi, a prestigious glassmaker committed to sustainable manufacturing techniques, the bottle takes on a satin-touch finish and is faceted to reflect the light, reprising the streamlined, square-shouldered silhouette of the House's signature fragrance line. It is also recyclable and the raw materials used to decorate it are water-based and therefore also environmentally friendly. The light beige satin-finish box is recyclable and has obtained FSC (Forest Stewardship Council) certification.