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A rich and decadent formula that transforms every single strand and takes dull hair back to having a sunny shine. Full of powerful antioxidants, Golden Marula Oil keeps hair soft, supple and moisturised while the plant-based protein Keravis gives hair super strength. A softly sweet blend of Dewey Pear and Ylang Ylang gets mixed with a warm touch of Golden Amber for a luxurious scent. Restores hair's youthful state. Benefits: Strengthens, Renews softness and shines, Supports scalp health, ZeroSulfate(R), Vegan Formula, Color protection from patented Antifade Complex. To use: Apply a dime-sized amount to wet hair on the scalp. Emulsify into a creamy lather, massaging the scalp and working down to the ends then rinse. For extra cleansing, repeat. For the most nourishment, follow with Nanoworks Gold Conditioner and Color Fanatic Multi-Tasking Leave-In Spray. -Sulphate free for a gentle cleanse. -Vegan formulas, no animal-derived ingredients or by-products. Pureology never tests on animals. -Pureology shampoo and conditioner bottles (excluding caps) are made from 95% post-consumer recycled plastic. -Concentrated formulas - each 266ml bottle is designed to last up to 80 washes.