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Vitamino Color shampoo is L'Oreal's number 1 shampoo for coloured hair. This lightweight professional shampoo is designed to make your colour last longer, for up to 8 weeks. The professional formula contains resveratrol, a powerful anti-oxidant inspired by skincare. Hair colour appears brighter, more radiant and shiny and hair feels lighter, more manageable and soft to touch. Results: - Colour protection from fading x6 more shine - 8 weeks against colour fading To use: Apply a coin-size amount to wet hair and lather. Rinse and repeat if necessary.