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Blow away the rules of volume! NEW L'Oréal Paris Air Volume 30h Mega Black mascara is taking your lashes to new heights with Mega volume light as air. 1st whipped formula for inflated lashes and up to 10 times more volume*. This big cushiony brush coats every lash with the Air Volume technology, locking in up to 24h of smudge & flake resistant volume. Lashes are left feeling supple and light as air. Hypoallergenic, the formula is gentle and allergy-tested, so you can get mega volume worry-free! If you are feeling even more mega, add more coats for buildable mega impact. Works on various lash types. Whether your lashes are straight, sparse or short, Air Volume Mega mascara got you! *Instrumental Test, 26 participants. Compared to no mascara.