For a bouncy, fresh-from-the salon blow-dry without a stylist’s expertise, the BLOW.DRY EVER.LIFT spray lifts fine and limp hair, so you can strut the streets with springy, voluminous lengths in tow.Triggered by the heat of your hair dryer and offering extreme heat protection, use this on damp, towel-dried hair before styling to activate KEVIN.MURPHY’s unique complex of heat activated polymers, which work to lock in moisture and smooth rough strands. Artic root and lavender extracts nourish, smooth and protect against environmental aggressors. Utterly lightweight, the formula enhances shape and style while ensuring a frizz-free finish — even when up against humidity! If you’re sick of flat, rough, straw-like strands and have always coveted the smoothing, shine-producing touch of a stylist, this formula is for you.
