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Fresh's best-selling face wash with soy proteins is now made even better for you. Soy Face Cleanser was tested on nearly 200 adults of all skin types. It has been proven to maintain skin's natural pH, deeply cleanse pores after just one use (98% agreed it deeply cleanses pores after one use*), and remove everyday impurities and makeup. This non-stripping formula also works well for those with sensitive skin and is dermatologist-tested to be safe for those with sensitive eyes, including contact lens wearers. It's powered by soy proteins to help improve elasticity and smooth skin, as well as cucumber extract to calm, aloe vera to hydrate, and borage seed oil to soften. The little extra? This product is Good For You, it is composed of at least 90% of natural ingredients. Soy Face Cleanser is an ultra-gentle, gel cleanser and makeup remover which removes everyday impurities and makeup instantly, even mascara. For which skin type? Soy Face Cleanser is suitable for all skin types: dry skin, oily skin, mixed skin, sensitive skin, dehydrated skin, sensitive skin... The benefits ? - Effectively cleanses all skin types & tones - Maintains skin's pH & increases hydration - Deeply cleanses pores & removes makeup The ingredients ? - Soy proteins (upcycled from food industry) rich in amino acid hydroxyproline and known to improve elasticity and smooth skin to promote a healthy-looking complexion. - Cucumber extract to cool & calm - Aloe vera to immediately soothe & hydrate - Borage seed oil to nourish & soften **self-assessment, 122 subjects, 4 weeks TEST RESULTS - Scientifically proven to maintain skin's pH* - +10% hydration, even after you rinse* - 98% agreed it deeply cleanses pores after one use** - Proven effective on all skin types & tones*** - Scientifically proven by image analysis to remove face makeup**** *instrumental test, 11 subjects **self-assessment, 122 subjects, 4 weeks ***skin types normal, dry, oil, combination, sensitive; skin tones tested using the Fitzpatrick scale ****instrumental test, 10 subjects COMPOSITION - Soy proteins are rich in amino acid hydroxyproline and known to improve elasticity and smooth skin to promote a healthy-looking complexion. fresh's soy proteins are upcycled, meaning they are repurposed from the food industry. - Cucumber extract helps to cool, calm, and soothe the skin. - Aloe vera helps to soothe and hydrate the skin. - Borage seed oil helps to nourish and soften. MORE INFORMATION NEW: Soy Face Cleanser • NEW: Soy proteins are rich in amino acid hydroxyproline and known to improve elasticity and smooth skin to promote a healthy-looking complexion. fresh's soy proteins are upcycled, meaning they are repurposed from the food industry. • NEW: Cucumber extract helps to cool, calm, and soothe the skin. • NEW: Aloe verahelps to soothe and hydrate the skin. • NEW: Borage seed oil helps to nourish and soften. • NEW: Effectively cleanses all skin types & tones - Maintains skin's pH & increases hydration - Deeply cleanses pores & removes makeup