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Breast cancer touches the lives of so many, and here at ghd, we support those on their own breast cancer journey. For 21 years, with an annual dedicated pink annual collection, ghd has raised over $24 million for breast cancer charities worldwide. Every product purchased contributes £10 to Breast Cancer Now. In limited edition fondant pink, the exclusive max professional wide plate styler is accompanied by a coordinating heat-resistant bag¹. Revolutionise your hair styling routine with wider plates, making it the ultimate tool for effortlessly achieving sleek, straight hair, perfect for those with long, thick or curly locks. Featuring dual-zone technology to control the optimum styling temperature of 185°C consistently across both plates, guaranteeing the sleek and smooth results from root to tip, even on the thickest of hair, with no extreme heat and the 70% larger plates² means styling is even quicker on all hair types. The wide plates doesn't mean it's just for straight styles, the sleek rounded design with curved edges allows you to get creative with loose curls and waves, snag-free and easily; gliding through hair with less breakage³. ghd max prioritizes safety and convenience with its sleep mode function, automatically switching off after 30 minutes of inactivity for extra peace of mind. You can also enjoy the flexibility of universal voltage, and keep your styler protected with the included plate guard. Plus, with a professional-length 2.7m cable and a 2-year warranty, you can style with confidence, anytime, anywhere. ¹Heat-resistant bag should only be used with ghd products ²vs ghd original ³vs a wide plate styler working above 200°C £10 per product sold in the UK is paid to Breast Cancer Now. Breast Cancer Now is a charity registered in England and Wales (1160558), Scotland (SC045584) and the Isle of Man (1200). † Based on ownership of an electrical straightener, 38% of 1540 people surveyed owned a ghd straightener. Brand ownership study conducted Jan - Feb 2024 across straightener brands