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Achieve cascading Copacabana locks with the Sol de Janeiro Brazilian Joia™ Shampoo; a strengthening and smoothing shampoo that purges your hair and tresses of impurities, excess oils and outside pollutants and replenishes with moisture and natural nutrients. It smells like heaven and intensely refreshes your roots and strands without stripping, thanks to the omission of sulphates. Creamy and rich, it engulfs your hair in a caring lather that drives the clinically-proven strengthening benefits of the US beauty brand’s patented SOL Seal Technology™ to reinforce each fibre and repair damage, minimising breakage and split ends. Ideal for all hair types and textures, the purifying shampoo mends stressed hair with plant-based Keratin micro-beats to fuse split ends and promote smoothness. Fight frizz with a blend of Brazil Nut Selenium and Buriti Fruit oil – both extremely powerful Amazonian ingredients, the shampoo leaves hair beautifully rich, vibrant and shiny with a boost in muscle. Suitable for all hair types and textures – safe on colour-treated hair. Free from parabens and sulphates.